One mistake that affiliates often make, in terms of
two-tiered programs or multi-tiered programs, is that
they tend to spend most of their time trying to get
others to sign up for the program, as an affiliate, and
less time actually promoting the product.
Ideally, you should promote the product more and the
affiliate programs as you go along, bringing your
customers into the affiliate program after you’ve sold
them the product. This tends to get you the most income
in the long run.
Furthermore, with multi-tiered programs, residual income
is not always available. For instance, if Joe signs up
under you as an affiliate in a two tiered program, he
may have residual income from a sale, but you may only
get a one time commission from that sale he makes. In
this instance, you are better off selling the product,
not the program, because you would make more in residual
income from your own sales in the long run.
While it is nice to have others doing the work for you,
the greatest income will come from the work that you do
yourself. This also keeps the company that you are
selling for stable. For example, if you only promote the
program, which is free to join, and everyone that joins
under you only promotes the program, nobody is going to
make any money, including the company!
Find a balance between promoting the program and the
product, promoting the product first, then promoting the
program to those who have purchased the product.